OUR STORY

A FAMILY AFFAIR 

Swan Hill Fresh – Produce Collective has grown out of a life long passion for fresh produce that’s been growing for 3 generations. In Feb of 2023 we  opened Swan Hill Fresh, our first regional retail shop. We are excited to have planted ourselves in this beautiful regional town, on the banks of the Murray River. As the Swan Hill Fresh - Produce Collective we gather local produce and offer country people a place to shop for quality from a family business. Supporting farmers livelihoods whilst ensuring everyday families have quality produce on their kitchen table is what drives our daily passion.

Swan Hill Fresh – Produce Collective is owned by a young family, Pete & Rochelle Andrew who have business and fresh produce in their blood. In 2020 Rochelle’s sister Annie Phillips followed in their footsteps and became a co owner.

Over the past 3 generations we have invested ourselves into supplying Bendigo and surrounds with the best fresh fruit and vegetables the season has to offer. Our family began growing and supplying the Melbourne markets and local supermarkets and since then, we have diversified to wholesale, home delivery and most recently retail.

We proudly supply regional Victoria with their fresh fruit and vegetables. This gives us great satisfaction to know we are contributing to providing great quality products to those situated away from major cities. Everyone deserves access to the countries finest produce!

We are on the road delivering to Swan Hill cafes, restaurants, pubs, clubs and caterers, so you’ve probably already enjoyed our produce!

Our vision is to invest in significant relationships based on a shared passion for fresh quality produce and we want to bring that to you at a sustainable price; for you the customer, and for our farmers.

We value Integrity, Quality, Reliability, Real Relationships, Presentation & Passion. We love what we do and can’t help but mix in a little fun along the way. After all, isn’t that the point?

We would love you to give us the opportunity to deliver on all we promise to be.